Category: UX Case Studies


  • My Store Aid Case Study

    My Store Aid Case Study

    Opportunity Africa is among the fastest-growing consumer markets in the world, hence making the retail sector one of the most prominent business sectors in Africa. An increase in opulence, population growth, the rate of urbanization, and an increase in the percentage of people who have access to the internet on the continent present exciting opportunities…

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  • Oyenii Case Study

    Oyenii Case Study

    Opportunity Ghanaians have a saying.. early to bed, early to rise, and with the traffic that most workers need to face during their morning commute, workers end up needing to leave home as early as 6 am to make it to their respective workplaces on time, hence skipping breakfast which is the most important meal…

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  • Fantasy Gold

    Fantasy Gold

    A case study on bringing Fantasy sports into the Ghanaian market Opportunity Ghanaians love sports- most especially soccer and can never get in enough of it, and many think they can do better in terms of managing the football teams, So when the Premier Leagues and Eufa champions league decided to add a fantasy section…

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